A blog to complement the Web site of the Public Relations Association of Mississippi-Central Chapter Web site at www.pramcentral.org.

Monday, January 17, 2005

Both Print and Digital Magazine Readers go to Web for More Information

Link - Gloria Adams, corporate director of PennWell audience development, recently released the results of their 2004 "Digital Subscriber Profile Study," reported by Kristina Joukhadr. The study provides readership comparisons between print and digital editions of their Business to Business publication.

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