A blog to complement the Web site of the Public Relations Association of Mississippi-Central Chapter Web site at www.pramcentral.org.

Wednesday, May 04, 2005

The Death Of The 30-Second Ad: What The Trend Means For PR

Technology has given consumers control over the messages they will allow in their lives. They do not want to be marketed to, sold to, pitched to or talked at. It brings up some must-consider questions for public relations counselors.

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